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Adam Silver likes idea of a 40-minute NBA game

Hosted on MSN · 48m

JJ Redick Had Blunt Response on Adam Silver's Idea to Shorten NBA Games

NBA commissioner Adam Silver floated a potential game-changing idea during an appearance on the Dan Patrick Show on Wednesday—shortening NBA games. As the NBA looks into ideas to improve ratings and make the sport more exciting,

CBS Sports on MSN · 1d

Adam Silver says he's a 'fan' of shortening NBA quarters to 10 minutes, also floats idea of free-throw change

NBA commissioner Adam Silver has always maintained that he is open to discussing potential changes, even radical ones. Silver cares about tradition, and he hasn't spent the last 10-plus years implementing weird gimmicks,

New York Daily News on MSN · 3h

Tom Thibodeau, Mike Malone aren’t fans of NBA commish Adam Silver’s 10-minute quarters idea

The two coaches voiced their concerns about the idea of shortening NBA games to boost television viewership before the Knicks’ 122-112 win over Denver on Wednesday.

6hon MSN

NBA commissioner Adam Silver says he's 'a fan' of 10-minute quarters

NBA ratings and 3-point shooting issues. The NBA has experienced a slight decline in viewership this season, per Nielsen.

52m

Knicks Boss Sounds Off on Potential NBA Innovation

If anyone was going to muse on minutes in the NBA, it was New York Knicks head coach Tom Thibodeau. With Thibodeau on the run ...

20hon MSN

Celtics HC Joe Mazzulla's frank reaction to Adam Silver's 10-minute quarters suggestion

Celtics head coach Joe Mazzulla doesn't care how long the games are after Adam Silver's wild suggestion on Wednesday.

9h

Ban halftime? Mazzulla suggests another bold NBA rule proposal

Boston Celtics head coach Joe Mazzulla is no stranger to unique rule proposals, and he suggested another one Thursday.

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