Starbucks CEO Brian Niccol earned a $5 million bonus

Starbucks CEO says a turnaround is underway, with no timeline on the table
"I think we're definitely in the middle of a turnaround," Niccol said on Yahoo Finance (video above). The former Chipotle CEO ...
There are 'signs of progress' in Starbucks CEO Brian Niccol's turnaround plan: Citi's Jon Tower
Jon Tower, Citi restaurant analyst, joins 'Squawk Box' to discuss Starbucks' quarterly earnings results, the challenges ...
Starbucks’s new boss is banking on ‘mug hugs’ to get customers to hang around longer
Brian Niccol, the new CEO of Starbucks, has identified mugs as an integral part of his turnaround plan. As Brian Niccol ...
Starbucks' better-than-expected results point to turnaround taking root
Starbucks reported a smaller-than-expected fall in first-quarter comparable sales on Tuesday, in early signs of the ...
Starbucks tested out ‘panic buttons’ in stores to protect baristas against loiterers
Starbucks tested out “panic buttons” at five locations to protect baristas during unsafe situations, the company says. The ...
Starbucks is cutting 30% of its menu
Starbucks is set to eliminate a significant number of drinks and food options after its CEO said the chain’s menu had become ...
Starbucks announces it will cut 30% of its menu: 'Still room for improvement'
UNDATED (WKRC) - Starbucks announced it will cut around 30% of its menu. According to CNN, Starbucks will eliminate a ...
Starbucks to cut a third of its menu offerings this year as the coffee giant streamlines service
In a Tuesday earnings call, Starbucks CEO Brian Niccol said the coffee giant will cut 30% of its menu offerings this year as ...
Marketing Dive38m
Starbucks bets on marketing to broader audience to support turnaround
CEO Brian Niccol detailed how marketing investments can lead to future growth as the chain’s latest earning results have ...
Starbucks reports better-than-expected quarterly sales as turnaround efforts begin
Starbucks on Tuesday reported better-than-expected sales in its fiscal first quarter as some of its turnaround efforts start ...
Starbucks' Niccol aims to tame the chain's mobile order floods
Starbucks' new CEO, Brian Niccol, has a vision to make Starbucks into a classic coffeehouse, but he has to contend with an ...
Analysts lift Starbucks stock price targets as Wall Street buys into turnaround
Starbucks Corp. drew praise for its turnaround efforts Wednesday as Wall Street analysts hiked their price targets for the ...