Today, Instagram unveiled how its ads would look on the platform with hypothetical samples from Adidas, Burberry, and GE. Are they spammy? Or will the Instagram community find them enjoyable? That’s ...

Monique Danao is a highly experienced journalist, editor, and copywriter with an extensive background in B2B SaaS technology. Her work has been published in Forbes Advisor, Decential, Canva, 99Designs ...

A basic definition of figurative language is language that is used in an exaggerated fashion to represent an idea. Advertising puts figurative language to good use. Once you develop an understanding ...

Get a clear breakdown of Pinterest’s ad lineup, what each format delivers, and how to align them with specific campaign goals ...

Relevance is often discussed in digital marketing. It’s an important topic because not only is it good for consumers, but it is also good for advertisers since the inception of quality score.

Targeted advertising allows businesses to reach certain potential customers, based on their age, sex, educational level, race or other demographic characteristics. With the advent of Internet cookies ...

Ashley Harwood began her real estate career in 2013 and built a six-figure business as a solo agent before launching Move Over Extroverts, her coaching company for introverted agents, in 2018. She is ...

TED is on the hunt again for 10 ads that are worth spreading. But for the first time in the project's history, TED is providing an inside look at what it takes to make the coveted list. Click here to ...

DoSomething.org doesn’t shy away from having fun with its job ads — after all, that’s an important part of workplace culture at the youth volunteerism nonprofit. “We exist primarily for teenagers, so ...

The UK's Advertising Standards Authority (ASA) has warned all banks to be careful when including green claims in their ads after making what a spokesman called a “precedent-setting” ruling against ...