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A banana duct-taped to a wall says a lot about today’s art market, according to Carroll School of Management Associate Professor of Marketing Henrik Hagtvedt, author of the just-released Money and ...

Megan Ramm, head of Americas at Uber Advertising, added to this idea by ... Mark Kirkham, svp of marketing at PepsiCo, agreed, adding that while comedy is a winning strategy, it works best when ...