senior vice president of Barbie and global head of dolls at Mattel said.

Ever since the blockbuster Barbie movie premiered two summers ago, there’s been resurgence of interest in and profound ...

Turning yourself into a Barbie or action figure with AI has taken over social media – but experts say you should think twice ...

Mattel worked hard to transform Barbie into a progressive icon. Can the company keep it up through the Trump administration?

LeBron James will be the first pro athlete to get a Ken doll in his likeness as part of a partnership with Mattel.

LeBron James is bringing big Ken-ergy to the toy world. Barbie maker Mattel announced the Lakers star is the first ...

Four-time NBA champion LeBron James holds his newly released Ken doll, which was made available for purchase on Monday, April ...

The company is the latest of several across the entertainment industry, including Disney, Warner Bros. Discovery and Amazon ...

Mattel called James the first “Kenbassador” and said more would be announced ahead of the Ken doll’s 65th anniversary in 2026 ...

LeBron James is making a fashionable entrance into the world of Barbie. On Wednesday, Mattel, the makers of Barbie, in ...

LeBron James is making history by being Mattel's first Kenbassador. The basketball legend partnered with the brand to create ...

Travis Kelce and Jason Kelce have stayed fairly quiet this NFL offseason with the topics of their popular podcast usually veering into other sports. Lately, NBA narratives have been all the craze, and ...