Illustration: Kelsea Petersen / The Athletic; photos: Vince Bucci, Michael Loccsiano, Kevin C. Cox, Elsa / Getty Images No sport embodies hip-hop more than basketball. No music genre embodies ...

Kevin McHale, Larry Bird, Mark Aguirre, Bernard King, Isiah Thomas and Magic Johnson starred in a commercial for Converse "Weapons." Illustration: Kelsea Petersen / The Athletic; Photos: Brian Ach / ...

When Shaquille O’Neal and Ice Cube appeared together on the cover of Sports Illustrated in 1999, the image captured a cultural truth. Basketball and hip hop had already grown from the same soil, and ...

“I swear sports and music are so synonymous, cause we want to be them, and they want to be us.” That old Drake line feels less like a lyric and more like a blueprint. Hip-hop and basketball have ...

The NBA has announced a star-powered lineup for its 2026 All-Star Weekend Crossover concert series in Los Angeles, featuring Ludacris, Shaboozey, and K-pop group CORTIS. The three-night event from ...

The NBA’s 2026 playoffs are doubling as a celebration of hip-hop culture, with artists like Soulja Boy and Pastor Troy performing at games and players making bold fashion statements. This moment ...

The Shelton Parks and Recreation Department offers classes at the Community Center, 41 Church Street. Pre-register in person; cash or check. Information: 203-925-8422. Adult open gym basketball — Held ...

There's a growing list of coaches speculated as worthy candidates to replace Bobby Hurley, who parted ways with Arizona State after 11 seasons on March 11. Hip hop legend and business magnate Master P ...

"She's really the visionary for everything," Flau'jae tells PEOPLE of her mom, Kia ...

Rapper Chuck D, of Public Enemy fame, is one of several who agree that basketball greats and hip-hop excellence share a similar foundation. Shakeia Taylor and Jason Jones, The Athletic For decades, ...