"It's not your grandma's red," Erika Woelfel, Vice President of Color and Creative Services tells PEOPLE. "It's reinvented and reimagined for 2025" Emily Strohm is a Senior Editor at PEOPLE. She has ...

While Behr is known for its highly anticipated paint colors of the year, which you can use inside your home, the company just debuted a first-of-its-kind wood stain hue for your outdoor living spaces.

August and September are Colors of the Year season. We see the biggest paint and color brands announce what their 'color' is going to be for the year ahead. They give a real insight into the mood of ...

SANTA ANA, Calif., July 30, 2025 /PRNewswire/ -- Today, Behr Paint Company unveils Hidden Gem (N430-6A) as its 2026 Color of the Year—a smoky jade that uncovers exceptional beauty in every space. This ...

Before the big reveal of the Behr 2025 Color of the Year, know this: When it comes to interior paint, some colors have been known to cause a stir among consumers. Purples and reds, for instance, are ...

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