BLUE BELL: It's ice cream season. Here's what to know about Texas icon Blue Bell. Sixteen flavors competed in a Sweet 16-style tournament on Blue Bell's social media pages and website.

Blue Bell is reintroducing its popular Groom’s Cake Ice Cream on Thursday, May 1, after the flavor won the company’s Great Scoop Revival social media contest held last year. The tournament ...

Blue Bell is also bringing back the Groom’s Cake flavor, which is chocolate ice cream with chocolate cake pieces and chocolate-coated strawberry hearts and swirls of strawberry sauce and ...

Blue Bell’s Groom’s Cake ice cream, retired in 2018, is back in stores after fans voted for its return in the Great Scoop Revival Flavor Tournament.

Blue Bell’s Groom’s Cake ice cream, retired in 2018, is back in stores after fans voted for its return in the Great Scoop Revival Flavor Tournament.

Blue Bell’s Groom’s Cake ice cream, retired in 2018, is back in stores after fans voted for its return in the Great Scoop Revival Flavor Tournament.

Blue Bell’s Groom’s Cake ice cream, retired in 2018, is back in stores after fans voted for its return in the Great Scoop Revival Flavor Tournament.