Two-thirds of CMOs are now responsible for customer experience -- keeping consumers happy, satisfied and connected with the brands, not just driving them to products and services, according to a ...

Customer relationship management consultants provide independent advice on solutions for managing customer service and customer relationships. Their aim is to help clients improve customer ...

The capacity for a firm to innovate often depends on how customer oriented it is. As I show in a research paper published back in 1997 this dynamic leads to better products and easier marketing, ...

Santander has revealed it is working with the Financial Ombudsman Service to understand the service's perception of what banks and their customers must do to prevent fraud. During a Treasury select ...

One of the oft-neglected areas of an ICT contract is the list of suggested customer obligations provided by a prospective service provider. Items on this list can be mundane, loose and, as I ...

One of the interesting aspects of the Lloyds Bank ban on customers using their credit cards to buy bitcoin this month has been the reaction. While some applauded the move, many felt Lloyds' action was ...

Cloud adoption has accelerated in the past year as organizations scrambled to support a remote workforce. Despite this rapid adoption and growth, companies often misunderstand a key cloud concept: the ...