Light Straight + Multi-styler, developed by L’Oréal Research & Innovation, was seven years in the making. The device uses ...

The future of hair and skincare may be light-focused.

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L’Oréal launched a new device called the Cell BioPrint, designed to give people a detailed breakdown of their skin quality in five minutes. The French cosmetics company has long operated at the ...

Set to be first utilised in stores, the Cell BioPrint device combines its AI-powered analysis with photos taken of a user’s face to offer up a range of insights, L’Oreal says – including the skin’s ...

Over the last ten or so years, L'Oréal has brought a taste of beauty tech to the masses at CES 2026. This time, it has three ...

Sure, I can take a mirror to my skin and see surface-level flaws like acne, redness and wrinkles. But to tend to my skin in the long term, apparently I need to know what’s happening within the cells ...

L’Oréal has announced a new ultra-thin, flexible LED mask prototype at CES 2026, along with a Light Straight hair ...

L'Oreal's Cell BioPrint, unveiled at CES 2025, is designed to take the mystery and frustration out of choosing skin care products. Katie is a UK-based news reporter and features writer. Officially, ...

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That’s because LED face masks are another prime example of the wild wellness west. There’s compelling science behind using ...