The jump to black-and-white branding is not Max's first aesthetic ... announcing the new name. The company also shed light on the decision to shift from purple branding to blue branding, with ...

Max, the Warner Bros. Discovery streaming service, launched a new black-and-white color palette that evokes the same ...

It’s not HBO, it’s Max — but the new standalone logo for Warner Bros. Discovery‘s streamer now certainly looks like HBO’s at a glance. The Max streaming service has quietly launched a ...