Stride gum may be a name many haven't heard in a long time, but it quickly snaps an entire generation back to a time when cable TV commercials were a marketing team's main time to shine.
CEO Dirk Van de Put on the surprising reason the company has to tinker with the iconic chocolate bar.
Following declining sales before and during the pandemic and a decision to shift toward cakes and other baked goods, Mondelez announced it was selling much of its gum portfolio, including Trident ...