Billions of dollars are spent annually in North America on promotional items such as T-shirts, pens, hats, and calendars by companies that give these promotional items away to existing and ...

Whether they’re a part of a convention goodie bag, a social media contest or a direct mail marketing stunt, giveaways are a ...

As I mentioned in the previous installment of Promo Pointers, apparel is the largest category of promotional products, with T-shirts alone making up $4.5 billion – or 17.3% – of overall sales ...

In the bustling world of marketing, businesses are constantly searching for innovative ways to stand out. One strategy that has stood the test of time is the use of promotional products. These ...

Here’s a look at some of most popular decoration techniques and how they can best be used on promo apparel (plus, a bonus technique).