Online shopping is the fastest growing multibillion-dollar business in the world. Yet, the customer experience of online shopping is much the same as it was upon creation, more than a decade ago — ...
Fat, glossy catalogs used to proclaim the beginning of the holiday season, but times have changed. Today, many of us skip the store and order online, so most catalogs have gone the way of the dodo.
Did you know that the number of U.S. consumers who shop from catalogs rose 7% during the past two years? That’s just one of the statistics uncovered by our survey of more than 1,000 shoppers coast to ...
The Millard Group's most recent Catalog Online Survey indicated that only 55% of the respondents had a good experience on the sites from which they had recently made purchases. "With competition ...
After a year spent learning, conducting business and purchasing goods online, shoppers are having a throwback holiday season. They’re putting down their phones, tablets and laptops and picking up that ...
Making a purchasing decision can be difficult when you can't see or hold a product in person. But if you don't have the time to go to the store, or are just a person who prefers to shop at home, there ...
Miffed about all those catalogs cramming your mailbox daily? Here’s their commercial raison d’etre: Catalogs are the top revenue driver for retailers in the US, driving somewhere between 45-65% of all ...
Catalog marketing is a sales technique used by businesses to group many items together in a printed piece or an online store, hoping to sell at least one item to the recipient. Consumers buy directly ...