Penn State will release a new merch collection ... A caricature of the Nittany Lion mascot, created in the late 1990s by Darryl Shellhamer, founder/CEO of SDS Design, will be included in the ...

Penn State’s longtime mascot is a common mountain lion, the kind that roamed the mountains near the school’s State College campus until the late 19th century. One of the Nittany Lions ...

(The Nittany Lion mascot isn't pictured.) That's a huge marketing win for Penn State, which is generating a host of contender's buzz after reaching the semifinals of the College Football Playoff.