There’s blonde, and then there’s platinum blonde ... Your colorist will have to “lift your hair to a pale yellow before toning with a violet or blue-based toner to achieve the crisp, ...

Khloe Kardashian debuted long platinum blonde hair on her Instagram ... “This is how I feel with this new hair,” Kardashian says in the clip before asking her daughter True, who can be seen ...

G Flip teased new music and debuted platinum blonde hair, courtesy of Chris Appleton, who told E! News the "magical" process behind the singer's new look.

PEOPLE Tiffany Haddish just debuted another dramatic hair change after shaving her head over the summer. On Sunday, the Golden Globes presenter, 41, showed off a platinum blonde hue on the red ...

In 2009, just three years after her golden blonde era, Tay gave the world a near-platinum take (and bangs!). Since she was still in the early aughts of her career, this hair style gave "I'm just ...

Every blonde knows that the best way to maintain your hair dye is to use the best purple shampoo. If you love the look of ...

Even Allure editors are cutting down on salon services to save money. Turns out this trend has other benefits, too.