Kelly Main is a Marketing Editor and Writer specializing in digital marketing, online advertising and web design and development. Before joining the team, she was a Content Producer at Fit Small ...
Jeff Tompkins is a writer and teacher of English as a Second Language living in New York City. He was born in Hartford, Connecticut, in 1967 and was educated at Brown University and University College ...
Welcome to the second installment of our series, “Predictions on Jobs,” in which our faculty share the latest trends in hiring across a variety of career fields. Today, we’re discussing tech and ...
The Chinese startup that rattled the AI industry earlier this year posted a role in product management and design.
Long live product management – but not as it has been conceived up till now. As a business leader, you probably think similarly to McKinsey about what makes a great product manager (PM): a perfect ...
The product and process approaches originally appeared in education as different strategies for approaching writing in the classroom. Since their introduction, business people have retrofitted these ...
Brand management is a function of marketing that employs techniques to increase the perceived value of a product or brand A brand manager's job is to manage the tangible and intangible attributes of ...