Roman Vrublivskyi is the experienced CEO of Attekmi, a global ad tech company that provides white-label programmatic solutions.

As expectations continue to rise in 2026, one thing is becoming clear: performance can no longer be a post-campaign priority.

While Spotify won’t report its full Q3 earnings until November 12, the streamer will likely be boasting an 11% year-over-year growth in audio advertising revenue in the US for 2024. The news comes as ...

Programmatic buying won the last decade because it made media cheaper to transact and easier to scale. That bet paid off.

Opportunities in Denmark's digital ad market include growth across diverse channels like social media, gaming, and e-commerce ...

AdCP’s creation is a testament to the fundamental changes AI is driving across all sectors of the advertising industry. While many investments in AI have been in data analysis and campaign ...

The Argentine digital ad market offers key opportunities with a projected 10.6% CAGR growth from 2026-2029, driven by diverse formats and channels like mobile, video, and influencer marketing.

Colombia's digital ad spend market presents robust opportunities, growing annually at 11.1% to reach $5.70 billion by 2026.

We all know that we’re supposed to eat our veggies and skip the junk food. But knowing isn’t the same as doing. Marketers instinctively know that better data and higher-quality media drive better ...

Programmatic advertising has become one of the key tools of digital marketing, allowing to automate the process of buying ad impressions and precisely target ads to the desired audience. With its help ...

The world is constantly evolving with data, and with it, the data-driven advertising landscape’s success is no longer defined by visibility alone, it is defined by measurable impact. Campaigns are ...