The athletic brand’s reset — announced earlier this year and still in its early stages — touches wholesale, DTC and all ...

PUMA is known for stylish, classic sneakers, but the brand that started with revolutionary track shoes is going back to its athletic roots with new training collections. PUMA has dedicated sport ...

It has been a busy week for PUMA's basketball division. First, the brand signed NBA All-Star Tyrese Haliburton to a "massive" sneaker deal. Now, PUMA is rolling out a new hoop shoe for players.

With select shoes already out of stock on the retailer's site, here's how to secure your favorites before they're gone for good. By Erin Lassner E-Commerce Writer If you purchase an independently ...

Longin, Puma’s vice president of running and training, is speaking to The Athletic from their offices in Massachusetts. That ...

PUMA and Madhappy join forces for a fresh, feel-good collaboration that blends classic sport style with mindful design ...

However, PUMA has to address the fact that it has "become too commercial, which is reflected in muted brand heat, low ...

The world's third biggest sportswear brand is cutting jobs and accelerating its revitalization program as it leans on core ...

Puma SE plans to slash 900 more jobs and sharpen its focus on running, football and training as the German brand looks to ...

Puma plans to open a logistics center measuring 440,000 square feet in Vendenheim, France, to support growth in the country.