Rapid City had 3.9 million visitors in 2024, and they spent about $504 million, according to a tourism organization.

Most people find traveling through much of South Dakota to be ... for the kids. Both attractions are free. The city is an amazing downtown to explore. It lacks the tourist feel that Keystone ...

According to the organization, 3.9 million people visited the city, spending $504 million while here — up from 3.8 million and $479 million, respectively, in 2023.