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The toothpaste aisle can be a confusing place, with a huge variety of claims touted on product labels.

“Crest Gum Detoxify Deep Clean toothpaste contains stannous fluoride, which has a greater range of benefits compared to the more common sodium fluoride,” says Dr. Keith Bracy, DDS, in NYC.

One thing to keep in mind is that the toothpaste contains sodium fluoride, which may not be suitable for everyone. Some users may also find the taste of the toothpaste to be too strong.

One label offering fluoride-free oral care products is ... One study found that people using toothpaste without sodium lauryl sulfate (SLS), an ingredient found in Hello Toothpaste, experienced ...