As of January 16, you can grab Sony Bravia XR A75L 65-inch OLED 4K UHD Smart Google TV at Best Buy for $1,499.99, down from ...

The 77-inch Sony Bravia XR A95L QD-OLED 4K TV is an amazing display with mind-blowing picture quality, and it's now on sale ...

Why you should buy the Sony 65-inch Bravia XR X93L Rocking Sony’s Cognitive Processor XR, the X93L delivers exceptional picture upscaling and up-to-the-second enhancements for whatever you’re ...

Sony's XYN headset and software application could transform the creative landscape with a focus on spatial capture solutions.

While this TV may look understated on this list, due to its price, it is actually hard to overstate how beloved this TV is for its affordability and budget beauty. Even at this price point, Sony ...

BRAVIA XR smashes gaming, streaming, and anything cinema. At the heart of the X93L is Sony’s Cognitive Processor XR™, which recreates images with lifelike detail, vibrant color, and pitch ...

For many, the X90J's biggest selling point will be Sony's new Cognitive Processor XR, which has been implemented across all of its 2021 televisions. According to Sony, It brings "cognitive ...

The TV uses Sony's Cognitive Processor XR processor and runs on Google's Android TV platform with a wide range of smart features and a host of apps. It also brings modern features like full-array ...

Sony announced the launch of XYN (/zin/), an integrated software and hardware solution designed to support the creation of spatial content.

Sony Xyn XR: 4K OLED, Mocopi, and passthrough tech redefine 3D creation at CES 2025.