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Obey Your Third: How Sprite Became America's No. 3 Soft Drink

Sprite said “Obey Your Thirst.” America listened. The lemon-lime beverage is now the nation’s third-favorite soft drink, surpassing Pepsi for the first time last year. Only Coca-Cola and Dr Pepper ...
USA Today

Sprite introduces a limited-edition flavor. Here's when you can try it.

Sprite is about to drop a new flavor. The company announced on May 19 that it is launching a new limited-edition summer flavor. "Sprite + Tea" is directly inspired by consumer consumption and the ...
Marketing Dive

How Sprite surpassed Pepsi by living and breathing pop culture

NBA player Anthony Edwards and Olympic sprinter Sha’Carri Richardson drank Sprite in the Coca-Cola brand’s most recent “Obey Your Thirst” ads, and the star athletes are not alone: Sprite has now ...
Parade on MSN

Aldi’s Sprite vs. the name brand: Which is better? (The results surprised me)

Flavor, fizz, ingredients and price all factored into the final verdict.