pumpkin spice syrup is a particular seasonal favorite that cannot be purchased at all. In fact, staff at Starbucks can lose ...

Marking the unofficial start of the fall season, Starbucks is bringing back the hotly anticipated Pumpkin Spice Latte (PSL), the new Iced Apple Crisp Nondairy Cream Chai and a full lineup of ...

Peter Dukes is credited as one of the founders of the Pumpkin Spice Latte (PSL), a drink created by Starbucks that has become a cultural phenomenon. The gourd-based beverage has become a symbol of ...

NEW YORK – A Forrester Research analyst at the company’s Forum for Marketing Leaders named Starbucks’ Pumpkin Spice Latte campaign as an example of social relationship marketing excellence ...