The humble kei truck already proved its worth as a rugged off-roader, a spacious camper and a pocket-sized truck capable of ...

Japanese car shoppers still have plenty of kei cars and trucks to choose from today, though, and I've scanned the 2024 Subaru Chiffon brochure I grabbed at Subaru HQ in Tokyo. As someone who daily ...

The Subaru Sambar consistently hits higher speeds than other kei trucks due to its shorter stroke and higher rev speed. But some drivers have noticed that this also causes the truck to slow down ...

Subaru is walking away from minicars ... While Japan still enjoys a thriving kei car market, the vehicles aren't as profitable as their larger counterparts and require the same level of ...