Brands that endure are those that have deep, stable roots. Anchor your brand in your core narrative, and your reputation will ...
In December 2014, a group of health activists from around the world staged a mock carnival outside a hospital in Barcelona, Spain, to protest the inflated price of Sovaldi, a then-new drug for ...
Press Advantage, a leading press release distribution service, today addressed a critical misconception in reputation management by explaining how brands often lose control of their public narrative ...
This is a scenario I have repeatedly participated in or heard described in funder circles: A discussion about the importance of narrative change, often including examples of innovative work, generates ...
A surprise GDP number challenges slowdown fears. Read why rate cut expectations shifted and what stocks may benefit.
Partnerships, collaborations and strategic announcements in Archer are not a new phenomenon. They also do make strategic ...
Most people know George Lucas as the writer-director of the original Star Wars trilogy, as well as a producer of many films and series that make up the franchise’s extended universe. In recent years, ...
Before setting new goals, use the end of the year to pause and reflect on the career story you’re telling and whether it ...
AdHoc Studio’s debut title reinvigorated the interactive narrative genre with a compelling universe, meaningful choices, and ...
Narrative therapy is a form of counseling that views people as separate from their problems and destructive behaviors. This allows clients to get some distance from the difficulty they face; this ...