Brands that combine emotionally resonant awareness tactics with rich machine-readable data will be the ones that stick.

Companies can use First Insight's Ellis from concept testing to conversion to determine pricing, predict best sellers, curate assortments, forecast demand, and more.

The collaboration integrates real-time Reddit data directly into Emplifi Fuel, transforming community conversations into industry-specific tactics.

Vonage APIs power personalized, omnichannel communications with two-way messaging via SMS, RCS, and WhatsApp, within the Salesforce platform.

Delivered within Calabrio ONE, Omni Agent Intelligence elevates quality management into a true control tower for modern service operations, replacing fragile, custom business intelligence projects ...

NiCE Cognigy Simulator lets companies run large-scale evaluations to deploy, test, and continuously improve AI agents.

Amplitude has acquired InfiniGrow, an artificial intelligence marketing analytics company. Financial terms of the deal were not disclosed.

Amperity, provider of the Customer Data Cloud, today launched Audience Monetization to help companies unlock high-margin revenue from first-party customer data. The solution combines artificial ...

Ketch Opt-Out Sync extends Ketch Identity Sync to ensure consumer opt-out choices are enforced across web, mobile, back-end systems, and downstream ad platforms.

Gemini Enterprise for Customer Experience is an agentic solution to bring shopping and customer service together.

New research reveals where marketers are investing in 2026 and how AI and digital trends are reshaping strategy.

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