Do you love your neighbors, your customers, your partners, your employees, and your vendors? If you are building out a digital community, you'd better. There may be no situation in modern business ...
Siloed systems, fragmented workflows, and weak alignment are holding back performance and business impact for many marketers. That's according to a CMO Council survey of 200 marketing leaders. An ...
Marketers are optimistic about the economy for the second half of the year: Even in the midst of a recession, 42% of nearly 1,000 global business leaders polled say they plan to increase marketing ...
"What should I keep in-house (i.e., do with teams inside the company's four walls), and when should I use an agency?" That marketing/advertising dilemma may be one of the most persistent. In the ...
“Half of all my advertising is wasted. I just don't know which half!” Many of you may think this statement is no longer true or relevant, citing obvious examples of how and why we are now able to ...
Whether you're a marketing department of one or a team of 20, MarketingProfs PRO is your quickest path to marketing mastery. Unlock a-ha moments and gain instant access to the people and insights you ...
Based on research with senior marketers across brands and agencies, StackAdapt's AI Delegation Gap report explores where marketers are comfortable giving AI more authority, where confidence begins to ...
Do you spend enough time mapping out your lead generation entry points? Or perhaps it's more of an afterthought that comes along in the wake of creating an awesome lead magnet. It's OK if you do ...
CMOs face pressure to adopt AI but lack clarity on where to start. Learn three practical lessons on restructuring teams, ...
Some 90% of workers say they're interested in using AI for creative tasks, with 45% saying they're very or extremely ...
Catch up on select AI news and developments from the past week or so: OpenAI launches ChatGPT agent to automate real-world tasks. OpenAI has released ChatGPT agent, a new tool that combines ...
Artificial Intelligence - Catch up on select AI news and developments since Friday, August 21. Stay in the know.