Incoming first lady Melania Trump has launched her own cryptocurrency on the eve of her husband, President-elect Donald Trump, being inaugurated and days after he announced his own memecoin.

Donald Trump’s launch of his meme coin — coupled with low public understanding of crypto assets — could lead to financial losses from risky and speculative investments.

Donald Trump launched $TRUMP cryptocurrency, a meme coin, days before his inauguration. It quickly reached over $32 billion in value. Melania has now launched her own.

The launch of the Trump token, which hit a $15 billion valuation, rides the trend and raises questions. Axios reporter Brady Dale explains what a meme coin is and what owners can actually do with them.

President Donald Trump launched his own cryptocurrency on Jan. 17, just a few days before the fascist leader took office for a second time. And while the memecoin, known as $TRUMP, is clearly a way for the president to profit from the presidency,

Donald Trump’s TRUMP memecoin has pulled in at least $11.4 million in fees for entities tied to the president, according to a Jan. 28 report from Bloomberg. The memecoin, which launched on January 17,