British supermarket group Asda on Thursday launched a major round of price cuts, with "a significant investment" its new boss ...

Asda is making a major change in its stores as it relaunches its iconic Rollback savings scheme. The supermarket has ...

Aldi was crowned the UK’s cheapest supermarket of the year, after beating out its competition for 12 months straight. However ...

The price cuts will be, on average, around 25% although some will be slashed as much as 50%, and will be introduced to more ...

Asda has kicked off the year no retailer wants to, with its worst Christmas since 2015 and a redundancy round.

The supermarket has axed Star Products - which pay shoppers 10% cashback of the price of the item - from its Asda Reward app ...

The supermarket chain has confirmed a swathe of closures today with Storm Eowyn set to inflict chaos throughout the country.

Asda has reinstated its Rollback promotion, reducing prices on over 4,000 products both in-store and online by an average of 25%. The promotional pricing strategy offers certain products at a lower ...

First launching in stores before it sold out in record time, it's now officially available online for the first time, giving ...

Over 60% of UK households saw their disposable incomes fall going into the new year, according to Asda, despite its recent ...

In January 2024, Asda became the first UK supermarket to price match both Aldi and Lidl across hundreds of everyday items. As ...

Shoppers are up in arms following a significant alteration to Asda's rewards scheme. The supermarket giant has announced the ...