Burberry hopes 'scarf bars,' puffer jackets and classic styles can drive turnaround
Burberry is hoping "scarf bars" in its stores, new ranges of puffer jackets, and a sharper focus on its classic products ...
Burberry puts focus back on trench coats, scarves in turnaround plan
Burberry will use its British heritage appeal to win back customers by focusing on trench coats and scarves and be less ...
CNN6d
Loss-making Burberry puts focus back on trench coats in a turnaround plan
Burberry will use its British heritage appeal to win back customers by focusing on trench coats and scarves and be less ambitious with prices on bags and shoes, the loss-making luxury brand said ...
brandequity.economictimes.indiatimes4d
Burberry puts focus back on trench coats, scarves
Burberry will use its British heritage appeal to win back customers by focusing on trench coats and scarves and be less ambitious with prices on bags and shoes, the loss-making luxury brand said ...
Yahoo Finance6d
Burberry hopes 'scarf bars,' puffer jackets and classic styles can drive turnaround
Burberry plans to change its store layout to emphasise scarves and trench coats over bags and shoes, with "scarf bars" to drive sales of its cashmere scarves priced from $450 to $1,050.