Owned server infrastructure lets PubMatic route compute toward higher-value impressions, the lever behind its margin expansion.
Ethan Widell, B. Riley (for Naved Khan): asked political contribution and Q4 assumptions; CFO Pantelick: "I've assumed roughly 7% to 8% of total revenue coming from political" and said the outlook ...
Connected television was supposed to make advertising smarter. Instead, the industry has managed to recreate some of ...
Magnite offers a focused ad tech play, while Snap brings nearly a billion users and growing subscriptions; which one holds up ...
AdTech Radar, a leading AdTech industry innovator, has successfully closed a new round of financing to accelerate the ...
<?xml encoding="utf-8" ?> PubMatic PUBM reported third-quarter financial results on Monday. The transcript from the company’s ...
India's connected television audience is surging, but fragmented inventory, lack of standardisation, and measurement challenges hinder programmatic CTV growth.
Zacks Investment Research on MSNOpinion

3 stocks to watch from the advertising & marketing industry

Artificial intelligence (AI), evolving consumer behavior and increasing demand for measurable advertising returns are ...
The modern television landscape has witnessed a dramatic shift as legacy network crime procedurals adapt to changing audience ...
Detailed price information for Criteo S.A. ADR (CRTO-Q) from The Globe and Mail including charting and trades.
Adam Foroughi built AppLovin by doubling down in moments of crisis. Now he's taking on Meta and Google to win a slice of the ...
Teads reported that combining connected television and web campaigns resulted in a 25% increase in total campaign impact ...