The Alberta government is investing $39 million to acquire land and begin planning for nine new urgent care centres across ...
Already awash in cash from a surge in global oil prices, Canada’s crude producers have been given a gift from Mark Carney’s ...
New research finds the overwhelming majority of CTV ad requests lack usable program names, while inconsistent genre data creates additional challenges for advertisers seeking more precise targeting ...
Etihad has launched its inaugural Calgary (YYC) -Abu Dhabi (AUH) flight, marking the only direct service between Western Canada and the Middle East. As Open Jaw reported in August, the launch was ...
Companies producing underwear, and an app assisting pedestrians in their travels were among those honoured by the Calgary Chamber of Commerce Friday. The Chamber recognized 10 companies and others ...
Around 3 a.m. Wednesday morning, Calgary fire crews were called to 100 block of Forge Road SE in Fairview. As Craig Momney reports, a spokesperson for the Calgary Fire Department said authorities ...
This post was created in partnership with Best Buy Ads Could CTV take a page from social and reinvent the legacy television ad-watching experience? During an ADWEEK House Advertising HQ group chat ...
As connected TV has become increasingly important in advertisers’ strategies, the ability to plan CTV investment with greater precision is becoming critical. Locala today announces the launch of CTV ...
Budget follows what’s trackable, not what’s incremental, so CTV loses dollars to more measurable channels even when it drives real results. Attribution signals alone can’t prove CTV’s impact; you need ...
Canadian Prime Minister Mark Carney said the deal struck to finally open the Gordie Howe International Bridge over the Detroit River includes an agreement to split the net profits from the span's toll ...
The news: Connected TV (CTV) ad budgets are climbing, with 50% of senior brand and agency marketers reporting YoY increases, yet accountability trails behind investment, per a Jamloop survey. 62% of ...
Flexible operating model gives advertisers and agencies more control over how streaming TV gets run, with options for self-serve, co-managed, and managed service Jamloop, the performance CTV platform ...