The custom labels are back for the first time in over a decade. Now, there are digital elements for even more personalization ...
Pratik Thakar, head of generative AI for The Coca-Cola Company, explains how the beverage giant is applying the tech ...
"The first-of-its-kind campaign, which sparked a global phenomenon by swapping iconic Coca-Cola logos for personalised names, ...
Reddit "Guess they couldn't spare the money to pay an intern to at least edit the proper logo in," the OP said. This isn't the first time Coca-Cola has garnered attention for its use of AI.
At Adobe Summit, Coca-Cola CEO James Quincey shares his vision of a Minority Report-style future where we all appear in our own adverts, and get hounded by gen AI until we buy.