“Miller Lite has truly been a story in the making for 50 years,” Vice President of Marketing Ann Legan told Beer & Beyond.

The spot by the Molson Coors Beverage Company brand also honors late sports legends John Madden, Dick Butkus and Bob Uecker.

Nick Kindelsperger, When Miller Lite launched in 1975, it was a new brand that created the then-unproven light beer category.