Cunningham will join LeBron James, Kevin Durant, Giannis Antetokounmpo, Devin Booker and Ja Morant as signature Nike athletes ...

The Suns star enters a new era with Nike as he unveils his second signature shoe, the Book 2, designed to perform on the ...

Gilbert Arenas warns Pistons fans about Cade Cunningham’s Nike deal and how brand pressure may impact Detroit’s future.

On Tuesday, Nike released a video on social media teasing the release of Booker's next signature shoe: Nike first announced ...

Gerry Farrell reflects on a lunch with Dan Wieden, Nike’s clashes with Adidas, and the suspicion that the Portland brand is ...

Breaking down NBA fans' complaints about Devin Booker's second signature Nike basketball shoe on social media.

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Nike released the ad for Phoenix Suns guard Devin Booker's new signature shoe “Book 2” and debuted them against the Portland ...

Stephen Curry, widely regarded as one of the greatest players in NBA history, has officially entered the sneaker free-agent ...

PHOENIX -- Phoenix Suns guard Devin Booker has officially debuted his new "Book 2" signature shoe with Nike on court against the Portland Trail Blazers. After the first iteration of his line (the Book ...

Is this the future of Air? Nike seems to think so. Teaming up with 3D-printing powerhouse Zellerfeld, the Swoosh has just ...

For all the preseason buzz attached to the New York Knicks and Cleveland Cavaliers as Eastern Conference kings in a Jayson ...