John Lewis ’ report shows that shoppers truly are looking, even more than last year as searches for ‘Christmas tree decorations & baubles’ are up 30% compared to this time last year.

The four distinct themes from the John Lewis Christmas trends for 2025 are: Heirloom Splendour, Enchanting Tales, Worldly Treasures and Ancient Wonders, and each have been thoughtfully curated to add ...

“Snapper: The Perfect Tree” is among the top four most effective John Lewis Christmas ads ever. That’s according to new research from creative effectiveness platform DAIVID, which has released a ...

The countdown to Christmas has officially begun, with British retailer John Lewis unveiling their annual, anticipated Christmas advert for 2023. This year's advert, titled "Snapper, the Perfect ...

He then opens the kit, revealing the contents inside - a seed for the tree. The John Lewis logo follows, with the 'H' and 'W' transforming into plant roots, in keeping with the teaser theme.