"These Marks & Spencer perfume dupes made me stop buying the originals," she wrote. "We love a good dupe, don't we?" Alex added. The first on her list was a dupe for the £234 Le Labo Santal 33 scent.

But now Aldi has launched dupes of the luxury perfumers at Le Labo ... As a self-confessed perfume obsessive, I have an entire cupboard filled with the stuff. However, I mainly opt for gourmand ...

That's where M&S perfume dupes come in handy. As seen on TikTok (obviously), fans of major brands like Chanel and Jo Malone ...

In 2025, dupe culture has fully taken hold. Here’s what to know about the drivers for consumers — and how brands can deal ...

That was, however, before Zara perfume dupes entered the scene. As a beauty expert with years of experience on the Grazia ...

The founder of ‘dupe’ fragrance company The Essence Vault has launched a bid for a new £11 million pound factory in Ballymena. Connor Martin (29) said the JAQ Group plans to create 300 jobs ...

From Arab-inspired Lattafa to Sol de Janeiro dupe brand Sttes, data from Charm.io shows fragrance brands catering to myriad ...

It's another kind of heartbreak to fall in love with a trendy perfume only for it to cost a ... thanks to TikTok dubbing it as a near-identical dupe to Maison Francis Baccarat Rouge.

One Reddit user was quick to slap on the “exact dupe” label ... Customers are loving how the body fragrance’s minimalist packaging looks on their vanities. It’s giving luxe-vibe decor ...