A new generation of shoppers isn’t afraid to be upfront about buying dupes. Lululemon, however, isn’t having it.

Brands suddenly filing lawsuits over dupe fakes isn't random at all. There are some specific reasons behind it. Once you see ...

There are tons of style sales already happening — we're eyeing Coach bags for 70% off, plus Skechers, Crocs and others.

Can you find quality threads in the aisles of Costco? We tested all of Kirkland Signature’s men’s clothes to find out.

In recent years, premium brands like Lululemon and Smucker’s have increasingly turned to the courts to combat the rise of store-brand products that closely mimic their signature offerings. This legal ...

You can score major markdowns on lululemon Align Leggings, the lululemon Define Jacket, Blissfeel Running Shoes, and more ...

Score 50% off bras and bodysuits in the brand's famously cozy Nulu fabric, plus the popular Everywhere belt bag for $29.

Lululemon’s We Made Too Much section has winter staples, holiday gifts, and accessories at can’t-beat prices before Black ...

In today’s social media landscape, “dupe culture” is booming. Influencers and retailers frequently promote affordable alternatives to premium brands, using hashtags like #[company]dupe to attract ...

Lululemon just refreshed its “We Made Too Much” section, starting at $24. Shop customer faves like leggings, belt bags, ...

Welcome to your Sunday recap of the week's biggest developments in trademark and brand protection. From Lululemon’s DUPE registration to OpenAI's latest Sora complaints, here's what shaped the IP ...