Factor Communications, writes on how integrated marketing strategies create unified voice that resonates with audiences and ...

In this landscape, B2B tech CMOs and their teams need one thing today more than AI, regardless of industry: strategy.

Industry stakeholders have banded together to float a self-regulatory organisation (SRO) for online influencers.

With hybrid work policies being questioned, the rollback of flexibility and poor return to work practices, are mothers being ...

CAPTCHA-evading Python framework AkiraBot has spammed over 80,000 websites with AI-generated spam messages. A newly identified Python framework spamming the contact forms and chat widgets on the ...

For communications professionals, managing the message for internal audiences and external stakeholders is a high stakes ...

Introduction: People that are specialists in their industry come to us, yet occasionally they are still inexperienced with brand building. This “Basics” series began as a well-defined procedure to ...

IN BANGLADESH, the culture of gift-giving is deeply embedded in our social fabric. We give as gestures of respect, gratitude, ...

Entrepreneurial CMO 50 list recognizes fifty chief marketers whose approach to driving growth is charting new paths.

These thoughtful reads will help you master self-promotion—without the cringe factor. Building a personal brand can feel ...

Braze's decelerating revenue and margin pressure from its OfferFit deal raise concerns in a weak economy. See why BRZE stock ...

While it’s easy to dream up all the ways AI agents are going to streamline workflows and personalize engagement, the business ...