Jordan Brand shoes for $56? Yes, please. Hibbett is selling Jordan Why Not? Zer0.6 Men's Basketball Shoes for only $56 right ...

A wild new deal on "bold" Adidas basketball shoes is turning heads this week. Adidas is selling Adidas Break Start Basketball ...

For those who want to showcase their moves on the court in style or have some fresh footwear for their collection, Snoop Dogg ...

Duke's women's basketball team will officially take on UNC in the Sweet 16 this weekend, and ahead of their matchup, they got ...

Filipino basketball players and fans got a glimpse of the new sneaker by NBA superstar Kyrie “Chief Hélà” Irving of the ...

From Nike to Epic Games to Madison Reed, here are the major companies partnered with UConn women's basketball guard Paige Bueckers.

How a match-winning shot from 19-year-old college basketball player Michael Jordan "changed the world" of sports endorsements ...

UConn women's basketball star Paige Bueckers has a historic stat line. Here's a look behind the numbers and what Geno ...

Jalen Brunson, guard for the New York Knicks and part of the celebrated "Nova Knicks" alongside Mikal Bridges and Josh Hart, has recently unveiled his custom-designed sneaker, the Kobe IV Protro PE ...

Basketball is a game that requires not just talent but also dedication and hard work. The blend of athleticism, strategy, and ...

Rigorer and Austin Reaves announced the release of his signature AR2 'Monarch' colorway with inspiration from the monarch ...

It's not an outlandish claim to make that the Missouri Tigers' first three seasons under head coach Dennis Gates have ended in dissapointment. It's a little mi ...