OMAHA, Neb. ConAgra has brought back its Parkay “talking tub” to promote the spreadable, squeezable butter substitute, reports said. A TV and Web commercial aired Monday featuring the personable ...

The Parkay "talking tub" is back for the first time in six years, just in time to celebrate the 35th anniversary of its first appearance on TV. A new commercial featuring the loquacious container ...

In the old days, Parkay used puppetry to make its talking tub whisper "butter" in TV commercials. This summer, the margarine's handlers are going high tech. The talking tub for a monthlong ad blitz ...

Maybe I've been focusing on this social media thing for too long, because lately I seem to look for a social media aspect to every ad campaign I read about. And so it was, yesterday morning, that I ...

While butter substitutes can be beneficial for individuals with lactose intolerance, some substitutes contain potentially toxic ingredients. These are several brands and flavors of butter substitutes ...