The Dunkman was Reebok’s first signature athlete and his Shaq Attaq sneakers had made it one of the top brands in the business, rivaling Nike and Air Jordan. Until he walked away from a $40 ...

With the Dunkman-bearing Shaq Attaq, Reebok was in its prime, rivalled Nike’s Air Jordan, and dominated the sneaker market.

Last year, Shaq leveraged his role with Reebok to bet on Angel Reese while she was still in college. As a result, the Chicago Sky forward now has a new signature shoe deal with the apparel company.

The Shaq Attaq IV continues to push the envelope with a limited edition colorway inspired by the holiday season. Reebok Classic incorporates the perfect amount of detail to make this a truly one ...

Since becoming the President of Reebok Basketball in 2023, Shaquille O'Neal has removed all doubt about his plans to return the legendary brand to relevance in the sport. Earlier today ...