The brand launched with Prime Hydration in 2022, then expanded to include energy drinks, sports drinks, and hydration sticks ...

While the company also pointed out that its Prime hydration drink is a caffeine-free alternative to its viral energy drink, the Times said some parents and school officials confuse the two drinks.

FOX NASCAR commentator Clint Bowyer acknowledged Kyle Larson's newest Prime bottle in a recent social media post.

SAN FRANCISCO — Prime Hydration, known for its energy drinks promoted by YouTuber Logan Paul, failed to secure the total dismissal of a consumer class action that accuses its grape-flavored drink of ...

Prime has released it's new Future Freeze Hydration drink in the UK, with shoppers spotting it in Home Bargains.

NBA star Stephen Curry is teaming up with former First Lady Michelle Obama to launch a “healthier” sports hydration drink that promises to contain less sugar and sodium than standard sports ...