Selena Gomez’s Rare Beauty is no stranger to creating major buzz (and clearing the Sephora shelves) with fresh launches — and ...

Selena Gomez was a classic, makeup-free beauty while stepping out for dinner with Benny Blanco in Los Angeles on Friday night ...

Fall is officially on its way, and this is your *only* chance to score $350 worth of beauty essentials from Rare Beauty, ...

Selena Gomez gave fans a glimpse of her cozy evening with a new mirror selfie that radiates soft glam, slipping into a silky ...

Singer and actor Selena Gomez's brand Rare Beauty has just debuted its first ever perfume, and it's already getting high ...

Chances are you’ve seen your favorite celebrities make waves in places beyond the stage and movie screen. Hollywood’s most ...

Three scratch-and-sniff billboards for Selena Gomez’s Rare Beauty have been installed in Manhattan. When passersby agitate ...

Selena Gomez is ushering in a new era for Rare Beauty with a perfume campaign that features the "Calm Down" singer posing in ...

Rare Beauty is at it again, releasing game-changing products in a market that feels hard to innovate in like there Soft Pinch ...

Selena Gomez's beauty brand, Rare Beauty, just launched its first perfume - here's why it's making positive waves within the world of beauty inclusivity.

She talks fragrance personalization, wearing the scent to work and how Benny loves it (and smells really good) ...

Selena Gomez's Rare Beauty brand released its new Soft Pinch Tinted Lip Oil Thursday, inspired by its TikTok-famous Soft Pinch Liquid Blush. Shop it at Sephora in eight shades.