From Grand Prix brand moments to everyday wear, Lululemon’s China playbook mixes high performance with high relevance — and ...

As beauty giants grapple with falling sales, labels like Rare Beauty continue to grow thanks to their more personalized, ...

Lufthansa is betting on customization to woo Chinese premium flyers, debuting its Allegris cabin on flagship routes like ...

K-beauty is booming in the US and Japan but fading in China. Can it reinvent itself to stay a global powerhouse?

South Korea launches its biggest tourism campaign in China as it prepares a visa-free policy to boost arrivals.

Shanghai Fashion Week is packed with over 200 brands and nearly 1,000 trade shows, yet asserts its role as the definitive hub for East Asian fashion.