An unusually difficult Stadium Course gave those players on the Nicklaus Tournament Course and La Quinta Country Club a leg up

Good Good, one of the most popular golf YouTube channels in the world, has made its next move in the sport. The group has signed several PGA Tour stars to apparel deals including Joel Dahmen and Beau Hossler.

The duo are just two of the eye-catching signings to the brand in deals that will also see them feature in YouTube content

J.T. Poston shot a 10-under 62 to take a one-stroke lead over Justin Lower in the opening round of The American Express on Thursday.

Good Good Golf, the groundbreaking YouTube golf channel and apparel brand, announced partnerships with multiple PGA Tour players, who will be wearing their brand this season.

J.T. Poston shot a 10-under 62 to take a one-stroke lead over Justin Lower in the opening round of The American Express on Thursday. Poston carded nine birdies and an eagle on the Nicklaus Tournament Course at PGA West in the Palm Springs-area desert.

J.T. Poston shot a 10-under 62 to take a one-stroke lead over Justin Lower in the opening round of The American Express on Thursday. Poston carded nine birdies and an eagle on the Nicklaus Tournament Course at PGA West in the Palm Springs-area desert.

JT Poston carded an eagle and nine birdies en route to a 10-under-par 62 and a one-stroke lead after the opening round of The American Express on Thursday in La Quinta, California.

J.T. Poston has a one-stroke lead over fellow American Justin Lower after the first round of the $8.8 million The American Express PGA tournament, shooting a 10-under 62 at Nicklaus Tournament Course at PGA West.

Leading scores after the opening round of the PGA Tour's American Express tournament in La Quinta, California on Thursday (USA unless stated; par-72)

J.T. Poston shot a 10-under 62 to take a one-stroke lead over Justin Lower in the opening round of The American Express on Thursday (Friday in Manila). Poston carded nine birdies and an eagle on the Nicklaus Tournament Course at PGA West in the Palm Springs-area desert.

Nick Taylor is riding some serious momentum. Fresh off a win at the Sony Open in Hawaii, the Canadian golfer opened the American Express on Thursday with a strong round of 7-under 65 in La Quinta, Calif.