Wigs and beauty contests are big business in the West African nation but the industry is facing change.

This year, the Miss Ivory Coast national beauty pageant announced a new rule: Contestants are no longer allowed to wear wigs during the competition. Instead, the winner will need to have a natural ...

Ivory Coast is the only African country enforcing ... "I would see other girls with long, artificial hair, and they looked so beautiful," 21-year-old Emmanuella Dali, a real estate agent, told ...