Google is testing a new "Advanced Plans" feature in its Reach Planner tool that automatically suggests optimal ad type ...

Data clean rooms provide an opportunity for marketers to start connecting the dots between ad exposure data and final ...

GenAI has made waves across every company, and marketing is one of the core disciplines navigating the choppy waters.

Scottsdale, Arizona-- (Newsfile Corp. - February 17, 2025) - Full Force Marketing, a results-driven growth marketing agency, has unveiled a bold new initiative aimed at eliminating what they call ...

NASHVILLE, Tennessee—As both regulatory and market forces are pushing the industry toward more transparency in healthcare ...

State-owned Life Insurance Corporation of India (LIC) has launched its MarTech platform, marking the first significant step in its Project DIVE initiative for digital transformation. This platform ...