These fudgy brownies are loaded with chopped Mini Eggs for the ultimate Easter treat. They’re rich, chewy, and topped with ...

No cute mascot, no human likeness. Just a simple name in a simple font. Of the three, only Duncan Hines actually existed. Yet he personally had nothing to do with cake mixes, cooking or baking.

No cute mascot, no human likeness. Just a simple name in a simple font. Of the three, only Duncan Hines actually existed. Yet, he personally had nothing to do with cake mixes, cooking or baking.

Boxes of Duncan Hines cake mix are shown in 2021 in a New York supermarket. Duncan Hines in 1948. Boxes of Duncan Hines cake mix are shown in 2021 in a New York supermarket. Duncan Hines in 1948.

No cute mascot, no human likeness. Just a simple name in a simple font. Of the three, only Duncan Hines actually existed. Yet, he personally had nothing to do with cake mixes, cooking or baking.

Supermarket cake mix shelves feature the Big Three. There’s Pillsbury, whose Doughboy is a cartoon character. There’s Betty Crocker; sure, her pretty face is on the box, but it’s a portrait ...

Supermarkets’ cake mix shelves feature the Big Three. There’s Pillsbury, whose Doughboy is a cartoon character. There’s Betty Crocker; sure, her pretty face is on the box, but it’s a ...